May 2022
Hop On The Lift
Here are our fresh tracks for May:
Thank You, Mom!
7 Tips to Keep Moms Engaged With Your Content
Enjoy These Freshies
Snow Report: Recent Digital Marketing News
New Branding for Umbrella Dry Bar
Featured Video: Holt Brothers Foundation Flag Football Tournament
Thank You, Mom!
Happy Mother's Day to the C8 Mommas + all the mother figures out there. You are my shero!
Because you make the hardest job in the world look easy.
7 Tips to Keep Moms Engaged With Your Content
It's Mother's Day and to celebrate we’re sharing our tips for boosting digital engagement from a crucial audience — Moms!
Whether they’re lawyers, nurses, teachers, construction workers, stay-at-home heroes, or small business owners, all moms are BUSY. With so little time and so much to do, it is crucial that your brand is developing strategies to meet these key decision makers’ specific needs. After all, if momma ain’t happy then nobody is happy!
CONTENT
Enjoy These Freshies
Photo dump of our favorite shots from the past couple weeks:
Spring picnic done right @mamacrows
Protect your patio w/ @murphysnaturals
On the farm with Prestage Farms
Derby day ready @transfercofoodhall
Downtown Raleigh district reborn @smokyhollowraleigh
DIGITAL MARKETING
Snow Report
Here's your snow report to stay up-to-speed on trends & news in the rapidly changing digital world:
In an effort to reduce waste and extend clothing’s life span, Samsøe Samsøe, a Scandinavian fashion brand, sews QR code into clothing.
A photographer is on a mission to bring joy to the world, one tiny squirrel prop at a time
TikTok Pulse, the contextual ad placement option, guarantees that your ad will be among the top 4% of all videos on the platform in terms of engagement.
Instagram Tests New, Full-Screen, Scrollable Display of Posts and Reels
Showing hands interacting with your product increases purchase intention and willingness to pay
Virtual vacations are lame. But this website that lets you experience the world from home is actually very cool.
The 30 best educational podcasts for learning what you missed in school
Snapchat unveils drone camera
Always up-to-date guide to social media image sizes
The best times to post on Instagram 2022 by industry
New Branding for Umbrella Dry Bar
Umbrella Dry Bar serves zero-proof cocktails and other functional, restorative, alcohol-free beverages. They exist to deliver an experiential atmosphere that evolves the ritual of “having a drink”, enhances social connection, and highlights the beauty and vibrance of life with clear eyes.
Coming to downtown Raleigh fall 2022. Awesome collaboration with @fbcagency.
FEATURED
Holt Brothers Foundation Flag Football & Cornhole Tournament
Football, fundraising + tailgating… all for a great cause. It doesn’t get much better than that! We had a blast capturing @holtbrothersinc annual flag football and cornhole tournament. Looking forward to more in-person FUNdraising this year!