One Lakeside
Urban Lakehouse Escape
One Lakeside is your urban lakehouse getaway—for long stays or short on the gorgeous shores of Coeur d’Alene. When ALP East began plans on this mixed-use hotel and condo on the water, they asked us to capture the beauty of this upcoming project across the digital media.
onelakeside.com
CLIENT
Austin Lawrence Partners
Coeur d’Alene, ID
Web
GOAL
To generate excitement for the pre-sale of their luxury condos and to generate buzz for the upcoming hotel apartments.
ANSWER
We recreated life at Coeur d’Alene digitally—from a web experience to video to an email newsletter—and generated enough excitement to pre-sell 67% of the condo units in past year.