January 2022

 

Hop On The Lift

Here are our fresh tracks for January:

  • Thank You!

  • Our 2021 Year in Social

  • 2022 Social Media Trends You NEED To Know

  • Enjoy These [2021] Freshies

  • Snow Report: Recent Digital Marketing News

  • Featured Video: WillowTree


Thank You!

If you're reading this, thank you. Thank you for hopping on The Lift with us. Whether it's your first time up or you've been taking powder laps with us for years, we appreciate your support.

Here's to 2022!


Our 2021 Year in Social

Take a look at Chair 8's top stats from last year's managed social media accounts. With an average of 36.4 posts per day for our clients, it's safe to say we crushed the feeds. Kudos to our social and content teams for pushing the boundaries on our core strategies: brand awareness, audience growth, and user engagement.

Take a look at Chair 8's top stats from last year's managed social media accounts. With an average of 36.4 posts per day for our clients, it's safe to say we crushed the feeds. Kudos to our social and content teams for pushing the boundaries on our core strategies: brand awareness, audience growth, and user engagement.

As we're planning client strategies for 2022, reviewing last year’s data is business-critical. Here are a handful of industry averages we've benchmarked for the year ahead:


SOCIAL

2022 Social Media Trends You NEED To Know

2022 Social Media Trends You NEED To Know

New year, same content? It’s finally 2022, which means it’s time for you to re-evaluate and re-define your social media strategy for the new year. 

As social media professionals, we love to focus on change: new platforms, breakthrough algorithm switch-ups, and the latest meme taking over our feeds. In an industry that is always changing, trends are key. 


Enjoy These [2021] Freshies

2021 was a big year for content. Thankful for the opportunity to tell so many unique stories and work with so many inspiring clients. Watch a quick recap of some of our favorite shots.

Don't blink!


DIGITAL MARKETING

Snow Report

Digital Marketing is an ever evolving landscape. Back in our Colorado days, the snow report was a big deal - a roadmap of current conditions to help you plan for your next adventure. Today, we created our own internal "snow report" to stay up to speed on the rapidly changing digital world.

Here's a summary from the past few weeks:


FEATURED

WillowTree

WillowTree helps the world’s leading brands create digital products that impact millions and improve lives—and they do it from cities that offer a high quality of life, comparably low cost of living, and proximity to world-class universities. The result? A steady stream of top talent, happy team members and industry-leading retention.

We had the pleasure of working with the WillowTree team in Charlottesville, VA to produce a brand video that highlights how they're building the best workplace in tech.